Nina Cristante is an artist, autodidactic nutritionist, Aquarius and my best friend. Had it not been for a mutual friend linking us during her temporary stay in NYC seven months back, I may’ve never been introduced to the full spectrum of her work. Just a subtle trail of digital breadcrumbs. Slow-mo-promo. A whisper, a wink, a bikini body meme. A deliberately ambiguous website hosting austere at-home workout videos and fragments of clients’ food diaries.
Facebook is a universal connector, but its interpretation varies from culture to culture. Just look at the way each individual nation approaches the social network in its corresponding hit pop song. American Facebook songs tend to be ironic and they harbor frustration. Middle Eastern Facebook songs are romantic love ballads. The Indian treatment paints Facebook with a rose-tinted screen filter; they write about how the site is so great.
See some more examples below: