Brand Loyalty
Keywords: 032C, bed bath and beyond, Bottega Veneta, brand, brand loyalty, branding, burger king, chanel, commercial culture, controversial, culture industry, Eckhaus Latta, fall 2013, Fashion, fashion industry, high fashion, iconic, J.W. Anderson, Jeorg, jil sander, Karl Lagerfeld, logo, logomania, London, marketing, mass market, medium, Mel Ottenberg, Missoni, New York, Paris, pinkberry, prada, Proenza Schouler, reed krakoff, rihanna, service industry, style, styles, target, trends, UPS, Y-3
DIS casts employees, team members, associates, and brand ambassadors from leading corporations to model medium fashion from New York, Paris, London, and Milan. Pinkberry with Chanel, Burger King on Prada, UPS and Y-3, brand identities find peaceful and synergistic symbiosis.
Brand Loyalty was shot exclusively for 032C #25 Winter 13/14.
Photography and Styling DIS
Hair Marki Shkrelt
Make up Stevie Huynh
Photo Asstistant Merlin Viethen
Make up Asstistant Yohsuke Hiraka
Fashion Assistants Joyce Ng and Helen Rendell
Casting Preston Chaunsumlit and Joyce Ng
Location Fast Ashleys Studio
Photography and Styling DIS
Hair Marki Shkrelt
Make up Stevie Huynh
Photo Asstistant Merlin Viethen
Make up Asstistant Yohsuke Hiraka
Fashion Assistants Joyce Ng and Helen Rendell
Casting Preston Chaunsumlit and Joyce Ng
Location Fast Ashleys Studio